GX · EXPLORE OUR CAPABILITIES
Puzzles and discovery
Solve a challenge to explore an idea, a product or a message.
A mechanic serving a purpose
The brand’s identity, context and objective guide the experience. We start with existing GX mechanics; the scope of each adaptation is confirmed for each project.
From the brand challenge to participation
- Understand the objective and context of the activation.
- Choose a mechanic and define its brand identity.
- Review the scope before preparing the experience.
The mechanic, resources and availability are defined for each project. Working demos are private; prizes, data collection and measurement require their own scope and approval.